Medical and engineering are passé. Today’s youth are looking for new and exciting careers. One such field that is rising these days is media and mass communication. Although, journalism has always been around but with a sudden spurt in the number of news channels and newspapers, the demand for mass communication experts has increased manifold. A lot of students are looking to pursue courses in mass communication and acquire skill sets that will help them make a career in this field. Apart from journalism, advertising, modeling, acting, jockeying etc also fall under the same category and are gaining popularity. The education scenario is also bright as many good institutes are offering full-time and part-time courses in media, films and mass communication. The courses can be pursued both at degree and diploma level.

Mass communication clearly implies that it involves communicating to the masses through different modes. According to the target audience and the message to be broadcast, the media is selected. The information that has to transferred could be news or entertainment or both. Print, Television and radio are the most popular mediums through which one can communicate with the masses. Apart from these three, Internet is a fast upcoming medium gaining popularity in recent years, though it mainly caters to the young and educated audience.

The top institutes in mass communication are spread over various cities in India. Of the most renowned, Mudra Institute of Communications in Ahmedabad, Gujarat is a good option. It offers PG Diploma in Management in Communications (PGDMC), PG Programme in Communication Management and Entrepreneurship (PGPCME), PG Certificate Programme in Integrated Marketing Management (PGCPIMM), Career Development Programme in Design Communications Management (CDP-DCM) and PG Certificate in Advertising Management (PGCAM). It is a renowned institute and conducts admission tests for intakes.

The Indian Institute of Mass Communication based in New Delhi is another good institute. Established, over thirty years ago, the IIMC has gained recognition from UNESCO as a centre of excellence in the field of communication teaching, training and research. It provides a variety of courses including print journalism, photo journalism, radio journalism, television journalism, development communication, communication research, advertising and public relations.

The Asian College of Journalism based in Chennai, Tamil Nadu, is a postgraduate college that provides students with journalism education adapted to the specific needs of India and other developing countries in Asia. The curriculum is based on the trend and thrust of convergence in the media, and the consequent demands for multiple skills made on the contemporary journalist.

St. Xavier Institute of Communications (XIC) based in Mumbai, Maharashtra, offers a variety of services in training and production. XIC was initiated in 1969 by The Catholic Bishops’ Conference of India to develop scholarship and professionalism in the field of media. It is currently managed by the Society of Jesus (Jesuits) of the Bombay Province.

The Indian Institute of Journalism & New Media (IIJNM) based in Bangalore, Karnataka, is a leading post-graduate school of journalism and media. The curriculum combines both theory and practice to prepare its graduates for positions in the media industry. The centre started in January 2001.

Times School of Journalism, based in New Delhi, offers Post Graduate Diploma in Journalism including six weeks internship with the Times of India and The Economic Times. The eligibility criteria is graduation in any discipline with 50% marks. However, a PG degree and a background in Economics, Management, Finance, Law or Science and Technology preferred.

Indira Gandhi National Open University (IGNOU) also offers courses in mass communication. It provides basic knowledge to students on Journalism and Mass Communication by sharpening the basic skills needed to function effectively in a media organization.

For those interested in acting and modeling, Film and Television Institute of India – Pune is a good option. It is an old and renowned institute and has produced well-known actors working in the film and television industry today.

There are various branches of mass communication. In journalism, the main purpose is to inform, educate and enlighten the masses on current issues and various other social issues that are relevant to them. These days, reporters, news casters, video journalists, cameramen are in great demand. Advertising involves brand-building through effective and innovative communication. The market for advertising is also very competitive

Then, film-making is another interesting option. It involves study of skills used in acting, directing, producing, script writing, cinematography, sound recording, visual mixing and editing etc. These days, lots of youngsters are taking to film-making and are interested in assignments behind the camera as well. It requires a lot of creativity and thinking in a broader perspective. Next comes publishing & printing. A course in publishing involves study of scientific methods used in this industry. It also requires editorial understanding.

Public Relations as a stream is also part of mass communication. PR executives are also in demand as they are responsible for building the public image of an organization.

A report by the Federation of Indian Chambers of Commerce and Industry (Ficci), says that India’s print and broadcast industries are expected to grow at a compounded annual rate of 14% and 22%, respectively, until 2012. While print is estimated to become a Rs.28,100 crore industry by 2012, television will be a Rs.60,000 crore sector. Thus, there is no dearth of opportunities in all these fields but youngsters have to understand that it is not just glamour but also a lot of hard work that goes in these professions.

• Mini Poster Title: The Lord of the Rings
• Artist: J. Cauty
• Size: 16 x 20 inches

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Virtual Venues Network (VVN), a pioneering media company that produces high-definition, virtual concert experiences at clubs and theaters, has introduced an exciting new opportunity for independent filmmakers, music documentary producers and makers of alternative content. “Indie Roadshow” will provide an alternative to traditional theatrical presentations with a new, state-of the-art digital showcase environment offered to nightclubs and college music venues. The “Indie Roadshow” will be offered exclusively through the Virtual Venues Network beginning October 2008.

“This is an entirely new channel for independent distribution” says CEO Michael Horne, “In addition to the great concert footage that has been submitted for inclusion in our “Virtual Concert Experience” environment, we’ve received great documentaries and indie projects that are perfectly suited to the college and nightclub audience.” The Indie Roadshow will feature pre-release exclusive screenings and stage DVD release events city to city, on tour, all year round.

VVN books high-definition music content onto nightclub stages, replicating the live concert and bringing national touring acts into smaller markets they would not reach on tour. VVN is currently outfitting nightclubs and college venues with projectors, their patented, ClubLyncTM digital players and installing life-size screens on-stage at each venue. They are currently coordinating a 60-city tour with “Hi-Def From Red Rocks featuring The String Cheese Incident.” While The String Cheese Incident is no longer touring live, the three hour, twenty minute Virtual Concert Experience is reuniting fans in hometown venues across the country.

Visit http://www.virtualvenuesnetwork.com for programming info and upcoming Virtual Concert and Indie Roadshow screenings or contact Virtual Venues Network at 831-421-9500.

Here is the list of Bollywood movies releasing in 2009. Akshay Kumar has quite a good line up of films in 2009 while Shahrukh Khan, Aamir Khan and Hrithik Roshan have a film each, apart from their special appearances in three films. Among the actresses, the three Ks-Kangana Ranaut, Kareena Kapoor and Katrina Kaif look set to have a good year.

* Victory: Victory starring Harman Baweja, is one of the most expensive movies of 2009. The story is about a boy from a small time village in Rajasthan who fulfills his father’s long cherished dream of being an acclaimed cricketer at the national level. There are cameo appearances by many international cricketers as well. Anupam Kher and Amrita Rao costar in Victory.

* Acid Factory: Acid Factory, a Sanjay Gupta film has an elaborate start cast of Dia Mirza, Irrfan Khan, Fardeen Khan, Manoj Bajpai, Aftab Shivdasani and Danny Denzongpa. Acid Factory is about a group of people, whose sense of past has been erased from their memory. It is a high octane thriller, making the bad and evil relish-able. Dia Mirza plays a bad woman for the first time. The music of Acid Factory has been give by many music directors, including Sandeep Chowta, Anand Raj Anand, Mika Singh. The director of Acid Factory is Suparn Verma.

* Raaz-The Mystery Continues: Director Mohit Suri attempts to show in this sequel to Raaz, that no one is good or bad totally; every one has their own demons to fight. Raaz-The Mystery Continues is a story of three people. Emraan Hashmi an artist, visualizes and prophecies the brutal death of Kangana Ranaut. Kangana’s beau (reel and real life) Adhyayan is determined to save her at any cost. The movie under Mukesh Bhatt’s Vishesh Films releases on January 23, 2009.

* Chandni Chowk to China: Director Nikhil Advani is back with a prized Akshay Kumar starrer-Chandni Chowk to China. The story is such that Akshay Kumar works at a roadside foodstall in Chandni Chowk, cutting vegetables and dreaming of a better life. He consults astrologers, tarot readers and the lot, believing in everything but himself. His redeeming moment comes when two strangers from China claim that he(Akshay) is a reincarnation of a war hero and takes him to China. Akshay moves along with Ranvir Shourey in a bid to realize his brave past. Along the way he meets Deepika Padukone and they set off in a series of adventures.

* Billu Barber: If Aamir Khan adapted a movie Ghajini from the south last year, Shahrukh Khan does a similar thing this. Billu Barber produced by Shahrukh Khan is loosely based on the friendship between Kishen and Sudama and also borrows from the Malayalam superhit Kuselan. Shahrukh Khan plays himself in the movie(call it an extended special appearance) while Irrfan Khan, who is the protagonist plays a small town barber. Whatever the fate of the film, one thing is for sure: you will blown away by the performances of two of the best actors of Bollywood.

* Delhi 6: The best director of 2006 Rakesh Om Prakash Mehra produces and directs this film. It is an autobiographic take on his growing days in Delhi. The film should be the trump card for actress Sonam Kapoor. It also stars Abhishek Bachchan. There is a huge expectation from the director who started a revolution with Rang De Basanti.

* Delhi Belly: Imran Khan who had played two distinct roles in hit Jaane Tu Ya Jaane Na and flop Kidnap, comes back in a frothy comedy, to be made by the best producer in Bollywood, yep you guessed it right, Aamir Khan. There is buzz that Delhi Belly is an adult comedy with ’strong language’ and sexual innuendos. The movie Delhi Belly is being marketed as an adult copy, appealing to a niche audience and international market. The film is directed by Abhinav Deo.

* New York: Kabir Khan who surprised us pleasantly with “Kabul Express” comes back in 2009 with a taut thriller called ‘New York’ . New York stares Katrina Kaif, Neil Nitin Mukesh and John Abraham who has stripped himself to the buff(rejoice girls!) for a particular sequence of the film. New York is a contemporary story of three friends whose lives are scarred events beyond their control.

* Luck by Chance: The man of multiple talents Farhan Akhtar stars in what could be one of the finest Bollywood movie release to 2009.The star studded release include Hrithik Roshan, Rishi Kapoor, Konkona Sen Sharma, Dimple Kapadia, Isha Sherwani, Juhi Chawla and Sanjay Kapoor. Luck By Chance is a take on the aspiring actor with stars in his eyes, who wants to get a foothold in the Bollywood industry. It is a movie about how much of an impact does luck play in Bollywood.

* 8 x 10: This will be Akshay Kumar’s first ‘non-filmi’ movie if one can use this term. In a relatively low budget film directed by the ever dependable Nagesh Kukoonoor and produced by Percept, it will portray Akshay Kumar as a man who can look into the past of dead people by touching objects that belonged to them. Inspired lightly by ‘Sixth Sense,’ this film is a must watch.

* Alibaug; Directed by Sanjay Gupta, it has a bevy of actors: Sunjay Dutt, Sanjay Suri, Diya Mirza, ROhit Roy and Maushmi Makhija. The story deals with nine youths who have just graduated from college and are looking at the real world that awaits them.

* Alladin : Alladin is an interpretation of Arabian Nights. It stars Riteish Deshmukh as Alladin and Amitabh Bachan as the genie. Expect a lot of special effects in this funny tale. Sanjay Dutt also stars in the film as a villain called Ringmaster, directed by Sujoy Ghosh.

* Ajab Prem ki Ghajab Kahani: Raj Kumar Santoshi, one of the prolific directors of Bollywood, attempts to bring the magic of Andaaz Apna Apna once again with a comic caper cum love story, Ajab Prem Ki Ghazab Kahani. The movie has a simple story of Ranbir Kapoor who moves around in his life, aimlessly. He keeps on fooling around till he meets Katrina Kaif and falls in love with her. After that the fun and madness begins.

* * Aashayein: Aashayein directed by Nagesh Kukunoor stars Ayesha Takia and John Abraham. John Abraham plays a compulsive gambler suddenly discovers that he is a victim of terminal illness, and that he has only 90 days to live. He is admitted to a hospital where he discover love, companionship and the beautiful meaning of life.

* Kambhakkt Ishq: One of the most talked about movies, Kambhaqt Ishq has beeen in news since 2008. Kambakth Ishq has cameo roles from major Hollywood stars including Sylvester Stallone and Denise Richards. The film stars Akshay Kumar and Kareena Kapoor. Akshay Kumar who plays stuntman, will be back in his action avatar, doing dare devil stunts. The movie also stars Aftab Shivdasani, Amrita Arora and is directed by debutant Sabir Khan. Kambakth Ishq is produced by Sajid Nadiadwala.

* London Dreams: London Dreams, one of the most expensive movies of 2009 stars Salman Khan, Ajay Devgan and Asin. London Dreams is a story about two pop stars Salman Khan and Ajay Devgan who fall in love with a South Indian girl, Asin.

* Rensil D’ Silva’s next: Rensil D’Silva who was Rang De Basanti’s screenplay writer become director with this film. It is a thriller with global terrorism in the background. The movie stars Saif Ali Khan, Vivek Oberoi and Kareena Kapoor. Karan Johar is the producer.

* Hissss: Hissss is synoymous with Mallika Sherwat. Hollywood collaborates with Bollywood to produce Hissss. Mallika plays a snake who is on the way to seek vengeance. An American visitor steps into the jungles of India and kills the female snake’s mate which makes her seek revenge. Expect a lot of special effects in this flick. Apparently Mallika Sherwat who is dressed in a painfully heavy snake costume(she couldnt even go to the loo for 10 hours flat while shooting for this film) has no dialogue to mouth in the film.

* De Dhana Dhan: Priyadarshan is back with his style of comedy with De Dana Dhan. The movie stars the current hot onscreen pair-Katrina Kaif and Akshay Kumar. Suniel Shetty and Paresh Rawal also star in the film, hopefully to recreate the Hera-Pheri magic, 9 years ago. De Dana Dhan is a story of two broke guys who are in search of big money, to prove a point to their girlfriends. The movie also stars Sameera Reddy and Neha Dhupia.

* What’s Your Rashee: Director Ashutosh Gowariker tries a love story with What’s Your Rashee? starring lovers Priyanka Chopra and Harman Baweja. The movie is an adaptation of a Gujarati novel by Shri Madhu called Kimbali Ravenswood. The romantic movie is a story about how Harman Baweja has just ten days to win over the love of his life, Priyanka Chopra.

* Kaminay: One of the most prolific directors, Vishal Bharadwaj comes back with a bang in Kaminay, starring Shahid Kapur, Priyanka Chopra and Amol Gupte(the creative director of Taare Zameen Par). Easily one of the awaited films of 2009, you will see Shahid Kapur in a double role here. The look of Shahid is going to be totally different for Kaminay and it is reportedly kept under the wraps. The movie is supposed to be a comedy with a difference.

* Imtiaz Ali’s next film: Imtiaz Ali, who had given the saccharine sweet Jab We Met, two years ago, comes up with a romantic intense tale, which stars Deepika Padukone and Saif Ali Khan. Though the story is kept under wraps, it will be a true-blue love story of 2009.

* Wake Up Sid: Call it unconventional romantic pairing, but we have Konkona Sen Sharma and Ranbir Kapoor starring in Wake Up Sid, directed by debutant Ayaan Mukherjee. It is a Karan Johar production. Will be interesting to see how people from two different genres, Konkona and Ranbir do with this one.

* It’s My Life: The sweetheart of Jaane Tu Ya Jaane Na(2008) pairs up with Harman Baweja in the movie Its My Life. The movie is directed by the director with the superhit track record, Anees Bazmee.

* Wanted-Dead or Alive: Starring the muscular Salman Khan and the voluptuous Ayesha Takia, Wanted-Dead or Alive should be the first big hit of the most under rated performer of Bollywood, Ms. Takia. Prabhudeva’s first Bollywood directorial venture is a remake of his Tamil-Telugu blockbuster Pokiri. The pairing of the two beautiful actors is wonderful and the chemistry is going to sizzle the screen.

* Blue: Blue, one of the most expensive film of Bollywood ever(budget more than Rs.100 crores), has Sanjay Dutt, Akshay Kumar, Suniel Shetty, Lara Dutta and Zayed Khan in lead roles. The action film is shot in Bahamas and is written by American writers Joshua Lurie and Bryan M. Sullivan. The movie has a lot of underwater scenes and dare devil stunts by Akshay Kumar. A.R.Rahman has given music for the film. Australian singer Kylie Minogue has been reportedly paid 1.5 million dollars to sing for Rahman, Antony D’Souza is to direct the film.

For more exciting Bollywood movie releases of 2009, please refer to my blog.

Art has taken on a new dimension into its fold and this is the digitization of its practice. Interactive and design and production has become a major part of many website creators as well as architects and engineers. Digital arts encompass a wide range of fields including digital video compression and encoding technologies.

Digital Arts Engineering College helps you get familiar with modern technology as well as expand your areas of interest from fine arts alone to architecture, hypertext fiction and film theory. The arts and digital technology classes are all given in one package. The different faculties of art and technology bring you the best from each of them and you are able to realize your dream.

Collaborative projects bringing together both art and digital technology are initiated along the semester inspiring a huge capacity of innovation among the ranks of the digital arts school. Ideas from the computer science class as well as flexibility in complementing art, architecture and critical theory are the core of the digital arts engineering college.

Students are allowed a platform for expressing their works by enrolling them I cultural events. The students therefore have the option to develop an edge in their art as well as amass a wealth of social knowledge.

The school focuses on hands on experience intended to prepare them for the jobs available I the market. Students are equipped with the ability to use tools that they will need in their trade including voice editing software like the Levellator.

However, students involved I digital visual arts, they are able to integrate the aspects of design and construction by breaking down any existent barriers. They are given an in-depth knowledge of specific design techniques and their implementations. This helps them influence the nature of the design process through the use of case studies.

The students will take a number of units during their course work including math and computer aided animation. There will also be theory courses as well as practical exercises that will include undertaken projects. Aesthetic computing and computer aided modeling are some of the exciting courses offered.

www.internationalfilmcollege.com An interview with Shenara Tessmer, a current student of International Film College. The interview was filmed by the Diploma students as part of their Television Production subject, which involved a three camera, live-switched setup.

Film school is just that, school. Just like other education you won’t learn everything you need to survive from reading a book or listening to lectures and working on projects. The experience of being on set is unlike anything else, it is the ultimate education. You will learn so much about the “real world” of filmmaking the first day you step on set. The glow of the camera and supposed glamour quickly fades when you realize how long those work days really are and what day rate means among other things.

People aren’t always nice
In school you have a code of being at least decent because there are always people who will tattle tell and get you in trouble and in school that matters. On set if you’re an ass to the wrong person you can get fired, and then there are people who can be an asshole as long as they want and it just doesn’t matter but you have to put up with it and serve them.

Time is of the essence
The phrase time is money was never more true than on a film set. Every second can be worth thousands of dollars and if you’re one who screws something up and costs the production lots of money and they will let you know it.

Working nine to five
There’s no such thing. You can work 14-16 hours a day five or six days straight and that is just normal. On non-union jobs there’s no overtime and you just suck it up.

Art goes out the window
It’s all about the money and making the product that will sell, not necessary the most artistic or morally correct film. Also the “artistic vision” if one exists, is not up to you, it’s up to the money men, director, producer and cinematographer. So just shut your mouth and go with the program if you know what’s good for you.

Responsibility for actions
Never is it more evident then when you are working on a multi-million project and something goes wrong and you’re to blame. Suddenly you understand the importance of accountability for your actions.

Filmmaking is really, really fun
When you start actually making movies you remember why you got into this crazy business in the first place and the thrill of being part of something so much bigger than yourself. It’s the best feeling going and seeing something you made in the theaters or on television, there’s nothing like it.

What advice would u give a freshman at a community college studying communications but trying to transfer later for film. What colleges would be good to transfer to.

This was for college, first animation project. Done with paper and pencil. First video on youtube, looks like a big quality decrease… Oh well. … animation experimental film college project

• Poster Title: Sinbad
• Size: 27 x 40 inches

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Decorate your home or office with high quality posters. Sinbad is that perfect piece that matches your style, interests, and budget…. More >>

Sinbad Collections Poster Print, 27×40